The Growth of Meetings
Over the past decade meetings have started to consume an increasing proportion
of the working day. This trend seems set to continue, with more and longer
meetings occupying the time of senior staff. Despite predictions that the impact
of high technology in the workplace would reduce the need for meetings, the
reverse is proving to be the case. More than ever before, organizations need
staff that posses total meetings skills, including the ability to limit and
shape the increasing demand for meetings. Meetings that last too long or that
are held too often will be seen for what they are, an expensive liability,
wasting the organizations resources and money. This course will help you to
develop effective meeting skills, whether you are attending as the chairperson
or as a participant. All aspects of meetings are covered in detail, including
preparation, communicating effectively and maintaining control throughout the
meeting process.
Meetings Should Have Specific Objectives
Meetings often represent the most dramatic and powerful events in the workplace.
When a meeting works well the added value can be enormous. However, meetings
that give rise to poorly considered decisions and inappropriate follow-up
actions will leverage this failure throughout the organization.
Each type of meeting should be carefully planned to achieve its specific
objective, here are two examples:
1. If the main objective of the meeting is to inform people, then the meeting
will usually involve some form of presentation followed by a question and answer
session. This type of meeting should focus on the person presenting the
information and the opportunity for discussion will often be limited.
2. If the meeting is held to solve a problem or brainstorm new ideas then
everyone should be encouraged to participate from the outset. This kind of
meeting should be relatively unstructured, and free flowing discussion should be
encouraged. This will be helped by selecting an appropriate venue and seating
arrangement.
When meetings are successful they achieve a dynamic interchange between the
participants in which they can achieve more than they could by working alone -
or by communicating by some other means. However, when the outcome is evaluated
objectively, many meetings are not successful and often leave the participants
feeling that the meeting was a waste of time.
The True Cost of Meetings
Most people will have heard the story of the American corporate president who
had the hourly salaries of his senior board members entered into an electronic
display, which updated the cost of each meeting as it progressed. The president
would periodically turn to the display and ask the meeting participants if they
had justified the accumulated cost. No doubt this was an effective way of
keeping minds focused, but even that approach seriously underestimates the true
cost of a meeting.
However, simple salary based calculations take no account of the other costs
associated with a meeting – such as:
Cost of Overruns
Every meeting has associated with it a time and a cost – but how many half hour
meetings actually last 30 minutes? Far more overrun than finish early, so even
quantifying the time of the meeting isn't that easy.
Preparation & Follow Up
You would normally expect to spend some time ahead of a meeting - preparing for
it. You would also spend some time following the meeting in pursuing tasks that
have arisen from it. Typically, a meeting could occupy staff for three to five
times the scheduled duration of the meeting.
Overhead and Administration costs
This category includes the fixed costs of the meeting venue, whether it is
in-house or external, as well as the cost of hiring any presentation equipment
that may be required. It will include all of the communication and production
costs associated with the meeting - items such as stationery, printing,
telecommunications and postage. If the meeting uses videoconferencing, then this
can be quite a significant cost.
Travel costs
People often travel quite long distances in order to attend meetings and not
only must this cost be factored in, but also an appropriate allowance for any
non-productive time.
Opportunity costs
Whilst people are in meetings they are not able to carry out their normal
duties. For example, a sales meeting may take a number of key sales staff off
the road for a day. Sales opportunities will inevitably be missed and this needs
to be considered when estimating the true cost of the meeting?
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